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Launching the Makesense Community in Abidjan with a discussion on entrepreneurship, impact and Ivory Coast

Social Business in Africa: A reality check

If we want social entrepreneurship in West-Africa to speed up — we have to slow down !

Let’s be frank, charity and development aid will not get us to an Africa with zero hunger, zero carbon emissions and zero poverty

First intuition: jobs, jobs, jobs ! Creating national wealth and jobs for the youth !

But will creating jobs solve social and environmental problems that are often the biggest handicap for economic development ?

However, people have no time to solve social issues first and then develop their economies !

Reality Check: 5 things we are not yet getting quite right

1. LET’S NOT OVER-RATE SOCIAL BUSINESS IN AFRICA

2. DONT FORGET THE BARRIER TO ENTRY FOR (SOCIAL)ENTREPRENEURSHIP

3. PUTTING THINGS INTO PERSPECTIVE

4. PROOF TO PEOPLE THAT THEY CAN MAKE MORE MONEY FOR GOOD WITHOUT TELLING THEM THEY NEED TO DO GOOD

5. LETS THINK OF WHAT SOCIAL BUSINESS EMBODIES MORE BROADLY

This is what we are up to with MAKESENSE to enable any actor in society to become a social innovator or entrepreneur — at their pace and their level !

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makesense est une communauté internationale de citoyens, d’entrepreneurs et d’organisations qui résolvent ensemble les défis sociaux et environnementaux

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